When leaders take charge of their health, it has a positive ripple effect on two important aspects of company success: employee health and consumer confidence. Your guidance is looked at as an example for team members to follow, and consumers often gauge the viability of a company by the strength of its leaders. This is why both productivity and investor confidence can be dealt a devastating blow that affects company growth levels when company leaders experience health issues.
 
In 2015, for example, the CEO of United Airlines Oscar Munoz suffered a heart attack, causing shares in the company to drop by 3%. And when Apple co-founder Steve Jobs announced a leave of absence back in early 2011 to spend time with his family after a long battle with cancer, faithful brand loyalists had a similar reaction to the sad news.
 
This is why more and more Fortune 500 companies such as Johnson & Johnson and Safeway are putting health enthusiasts into leadership roles and why more leading businesses are administering health clearances to ensure that their culture is supportive of a robust bottom line.
 
Yet in reality, the executive lifestyle is wrought with wellness perils. Many in upper management lead sedentary lives, travel extensively for the job, and don’t get enough sleep. They often eat take-out meals that are high in fat and low in nutritional value. In fact, the Rippe Health Assessment Study of Senior Executives and The Journal of Occupational and Environmental Medicine have both found that the long hours and increased stress levels associated with the demands of senior positions leads to a higher risk for heart disease, high blood pressure, elevated cholesterol levels, diabetes, and other conditions.
 
Here is where we step in.